November 23, 2017

Social media for business is essential. Not only do social networks allow you to share content with your audience, they also give you the platform to increase brand awareness and exposure. If you’re not currently including social media marketing in your marketing plan,...

November 16, 2017

The growth of digital marketing increased the growth of Facebook advertising. Also, keeping in mind the end goal to make the best out of Facebook promoting, there are a couple approaches to be taken after. The approaches to enhance the engagement on Facebook pages and...

November 9, 2017

A better design shows a complex, complicated, fun and exciting business reputation.
There is always a lot to learn, a lot to do and to consider when you're a beginner for designing - not to mention the fact that technology is constantly evolving, new software is being...

November 2, 2017

Content Marketing is one of the most popular forms of marketing for 2017. It takes an approach that focuses on creating and distributing valuable and relevant content to one’s desired target audience. Content produced for marketing purposes is aimed to inform, attract...

September 18, 2017

Many small business owners see their grand opening as the culmination of a lifelong dream of owning their own business. Indeed, it’s an important milestone, but it’s really just the beginning of a journey to build a brand that can attract and keep customers coming in t...

August 21, 2017

(BPT) - It’s fair to call Charger a bull in a china shop. Well, at least a pit bull. The charming nine-year-old has a full-time job in the marketing department at dinnerware giant Replacements, Ltd.
 

“Charger’s been coming to Replacements since I rescued him from the s...

August 14, 2017

(BPT) - In the business world, we hear a lot about the bottom line and quarterly reports. For those in the nonprofit sector, it’s often a matter of reaching fundraising goals and achieving their mission statement. No matter what kind of organization you work for, there...

August 7, 2017

(BPT) - You could call this a story of dreamers. Of taking chances, tempting fate and daring to take a blind leap of faith. The first chapter began because Bob Page found himself stuck in a job he hated.

“I lived for my weekend hobby, going to flea markets searching for...

July 31, 2017

(BPT) - Each workday, the average American spends 8.8 hours at work or on work-related activities, according to the Bureau of Labor Statistics. That’s even more time than people spend sleeping. And because we spend so much time at work, it's in your and your employer’s...

July 24, 2017

(BPT) - Today’s business environment is characterized by excitement as much as it is by anxiety. As new technologies are constantly introduced into the workplace and transform how employees work, managers need to adjust in order to retain employees, streamline processe...

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